| Twitter is a social media that has caught a lot of | | | | - If you have some photoshop (or similar) skills, you |
| attention during the last year. Many people does not | | | | might want to add some extra information to your |
| realize how Twitter can be used as a marketing tool, | | | | picture, but it's not that necessary in the beginning. |
| but the truth is that it's one of the most effective free | | | | So, now you're up and running! Next step is to build |
| tools out there. You might not become a millionaire on | | | | your follower list. There are two different lists in |
| Twitter only, but all skills you learn, can be transferred | | | | Twitter, followers, and follows. Followers are those |
| to other social medias. | | | | reading your tweets. Your goal is to get as many |
| Setting up your Twitter account is a straightforward | | | | followers as possible to have a chance of getting |
| task and should not cause any problems, but you | | | | leads for your business. The easiest way to get |
| should follow these simple guidelines: | | | | followers, is simply to follow the right persons, and they |
| - Your account name! Preferably you should select | | | | will (often) follow you back. To select the right |
| your own name as your user name. If that's not | | | | categories of users, simply click "Find People" and |
| available, use your middle initials or something else | | | | enter a name like "Mike Dillard", category like "online |
| combined with your name. You should brand yourself. | | | | business" or a any other subject and click follow on |
| Your business will show later. | | | | those you'd like to see as followers. Repeat this task |
| - Pick a great picture of yourself. Leaving this part out | | | | every day to increase your list. Remember that |
| will absolutely lower your chances. Worst case is all | | | | Twitter only allows a 10% follows/follower ratio, so |
| users that are just using a Twitter default picture. I for | | | | now and then you have to unfollow persons who are |
| sure would not follow that person. Find a picture that | | | | not following you. |
| sends out positive and trustful signals. | | | | Last but not least, in order to become successful on |
| - Use the 160 characters for your bio to give a positive | | | | Twitter, you have to be an active "Tweeter" yourself. |
| view of yourself. Be honest, but don't be shy. Short | | | | Send 10-15 tweets per day and use a mix of personal |
| statements of you as person mixed with some words | | | | statements, quotes, jokes, value added links and of |
| of what your mission is. | | | | course your own advertising tweets. Do NOT just |
| - Get a nice background picture. There are many sites | | | | send your ads over and over again. Make connections, |
| with free images, so just select one that you like and | | | | BE SOCIAL, and you will soon see that you will start |
| that sends out positive energy from your site. is just | | | | getting your leads from Twitter! |
| one site to mention. | | | | |