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Baby Boomers and Long Term Care Part I

Baby Boomers Need to Consider LTC lifetime, with 50% staying an average of
Insurance 2.5 years.
Long Term Care and LTC insurance is an 8. The national average cost for 1
important issue for baby boomers, their year in a nursing home is approximately
parents and me. The reality of long term $41,000; in larger cities from $50 to
care is at the forefront of our minds $60,000 annually.
because of the news, TV or personal 9. 50 percent of all couples and 70
experience. We must ask ourselves what percent of single persons are
impact an unexpected illness or accident impoverished within one year of entering
would have on our finances. What is a nursing home.
long-term care who needs it and how much 10. For every person receiving care in
will it cost. Before we look at these a nursing home, there are 4 people
questions let me share some fun facts receiving care outside a facility.
about getting "older". 11. The annual cost to companies for
1. Over 40% of all Americans over the lost productivity from elder care
age of 65 will spend some time in a responsibilities is $17 billion a year or
nursing home due to a prolonged illness $3,142 per employee.
or disability. 12. By 2020, 1 in 3 workers will be a
2. One year in a nursing home can cost care giver for a family member.
$36,000 to $60,000. Currently, the Most of us would never dream of not
average cost in a long term care facility having home owners insurance, health
in America is $41,000 per year. The insurance (that's another issue) or auto
average cost of a visit by a home health insurance. After looking at some of the
aide is $52. Daily visits would cost you facts and family medical history, the
almost $19,000 per year. Skilled nursing conclusion seems clear that as baby
at home, to administer medication or boomers, we must give this a serious
oxygen, for example, five days per week look. The challenge for us is too learn
for a year would cost you an average of as much as we can about long term care so
$94 per visit, or $24,440 per year. that we can have options and not be
3. Health care plans and Medicare caught off guard by an unexpected illness
combined pay only about 3% of the costs that could wipe out our retirement or add
of long term care. State Medicaid an undue burden on our families.
programs rescue only those families who Sources:
descend to the poverty level. The rest Life Insurance Selling, December 1992 CBS
comes out of pocket - nest eggs, funds News - Census Bureau New England Journal
earmarked for retirement, life savings - of Medicine, February 1991 American
or from a long term care insurance Association of Homes for the Aging, 1989,
policy. Leimberg, 1992 HIAA, "Long Term Care --
4. In 1983, Medicare began a new Needs, Costs and Financing (1992)
program called the Prospective Payment Leimberg's "Think About It" Stephan R.
System. Instead of reimbursing hospitals Leimberg, JD, CLU (November 1992) U.S.
for the actual cost of treating patients, Administration on Aging, July 1991 USA
this program now pays a set fee according Today, July 19, 1994 Wall Street Journal,
to 467 Diagnostic Related Groups, or July 19, 1995 USA Today, July 19, 1994
DRGs. Once a patient reaches the Long Term Care Conclusion
arbitrary number of days in the hospital, Terry Stanfield is a SEM consultant with
Medicare payments stop regardless of the over 15 years of sales and marketing
individual patient's actual condition or experience. His company, Clickadvantage,
the need for continuing care. manages PPC and SEO efforts for his lead
5. 70% of people who are older than 65 generation and ecommerce clients. For
will need long term care services. more information go to today. Terry has
6. 77 million Americans will turn 50 written several aticles about long term
over the next 18 years. That's 1 person care insurance and "Baby Boomers". For
every 7.5 seconds. more information visit:Baby Boomers and
7. 43% of individuals age 65 will Long Term Care.
enter a nursing home sometime in their




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