| It's been a long day at work and you're
| |
| | If you're interested in my security
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| in no mood to cook dinner or go out. Time
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| | feeds, I can export them into, in most
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| to count on the reliable pizza delivery
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| | cases, an OPML file and you can import it
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| guy. The order is called in and he
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| | into your aggregator.
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| promptly arrives with smokin' hot pizza
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| |
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| within 30 minutes as promised. If it were
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| | Spam filters are preventing readers from
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| only that easy with a picky family where
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| | getting newsletters or they get lost in
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| no one can agree on the same restaurant
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| | the spam pool. Offering a feed for the
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| for dinner. One wants Mexican, another
| |
| | newsletter is a compromise. Readers can
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| wants Chinese, and another wants a burger
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| | get the content, only instead of it
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| and Mexican. Instead of running to three
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| | coming to the emailbox, it comes through
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| different places, you call a delivery
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| | the aggregator. It's a way around spam.
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| service that goes to all of them and
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| | Like everything else, it has its
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| brings it to you. What could be easier in
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| | advantages and disadvantages:
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| getting a meal without cooking it or
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| |
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| fetching it?
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| | Advantages:
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|
| |
| |
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| RSS, XML, RDF, and Atom are the food
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| |
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| delivery guy of the Internet. The content
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| |
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| they deliver is mixed and cooked
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| | Filters can't stop the newsletter from
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| elsewhere on the Internet just like the
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| | reaching its destination.
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| meal isn't made on your door step and the
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| |
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| acronym fellows bring the content to you
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| | The recipient will get it - if the
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| via software or an online application.
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| | server is down, it'll download next time
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| Instead of trying to remember all the
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| | and email can get lost.
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| places where you like to go to get the
| |
| |
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| latest news, it all comes to you once you
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| | The feed can be syndicated providing
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| order your food.
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| | more exposure for your content.
|
|
| |
| |
|
| Click on any of those orange or blue
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| |
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| RSS, XML, or RDF buttons and you see
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| |
|
| unreadable text. Some of it is readable,
| |
| | Disadvantages:
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| but reading between the is slow and
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| |
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| difficult. In this case, you've got the
| |
| |
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| raw ingredients of the content known as a
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| |
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| feed. To make it easily readable,
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| | Rely on readers to open aggregators
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| download a feed reader that can interpret
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| | like they open email client, but some
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| (aggregate) the ingredients or sign up
| |
| | aggregators are built-in with an email
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| for an online service that can do the
| |
| | client like NewsGator and there are
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| same.
| |
| | online aggregators like Bloglines, which
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|
| |
| | can be your home page.
|
| When the software or application is
| |
| |
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| ready to go, click on the orange or blue
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| | Metrics won't be as complete, but it's
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| button (or "Syndicate This Page," or
| |
| | still there through the links.
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| whatever is along these lines) and copy
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| |
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| the resulting URL from the address box.
| |
| | Not as pretty as HTML-based
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| Paste it into the application to cook the
| |
| | newsletters.
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| ingredients where it's delivered to you
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| |
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| ready for your enjoyment.
| |
| |
|
|
| |
| |
|
| Syndication is a not a new concept on the
| |
| | If the feed is automatically created,
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| Internet, but it's growing in popularity
| |
| | what have you got to lose? You're
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| as more Web sites and newsletters are
| |
| | providing another way for your readers to
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| churning content to turn it into
| |
| | get your content just like you can get
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| syndicated files, which are fed into an
| |
| | pizza in different ways: go to the
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| aggregator. Think of it as the content
| |
| | restaurant, have it delivered, or make it
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| that's ready to travel anywhere it needs
| |
| | at home. More applications are adding
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| to go. Grab the feed and feed it to the
| |
| | syndication capabilities, which make the
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| aggregator, another way of bookmarking
| |
| | process effortless. Some have said they
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| (or creating a favorite) a site because
| |
| | won't read something unless it has a
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| you wish to come back again another time.
| |
| | feed.
|
| But how often did you go back to the site
| |
| |
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| through your bookmarks / favorites?
| |
| | Syndication works better than bookmarks.
|
|
| |
| | With bookmarks, you click on a site that
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| Instead of schlepping from site to site
| |
| | might have the security information and
|
| in search of information, I have it all
| |
| | arrive there to find it doesn't. So, back
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| in front of me via the aggregator. The
| |
| | to the bookmarks to click on another
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| feeds are sorted in folders by topic for
| |
| | site. Lather, rinse, repeat. With
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| easy finding. If I'm writing about the
| |
| | aggregators, there is no jumping from
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| latest virus or worm, then I open the
| |
| | site to site. Scan the headlines right
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| security folder with the security-related
| |
| | there until you find what you need.
|
| feeds and scan them. Scanning content
| |
| |
|
| through aggregators is easier than on a
| |
| | There was a time when we didn't have the
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| Web site because it's in one folder with
| |
| | option to have pizza delivered to our
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| headlines and maybe a short summary. On a
| |
| | doorstep. When we're too tired, we know
|
| Web site, you're only getting the benefit
| |
| | we can rely on the delivery guy. In term
|
| of that site's news and no where else.
| |
| | of content, expect to see it show up at
|
| The folder has news from over ten
| |
| | your doorstep more often than the pizza
|
| resources including blogs, news sites,
| |
| | guy plus it's cheaper with the cost only
|
| and newsletters.
| |
| | coming from the software though there are
|
|
| |
| | many free options available. Syndication
|
| Any content can be syndicated. It's a
| |
| | is here to stay and should be added to a
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| matter of having the backend process in
| |
| | company's communication toolbox rather
|
| place, which is dependent on the
| |
| | than as a replacement. Witness it by
|
| application used for managing the
| |
| | watching for RSS, XML, RDF, and Atom out
|
| content. If a site doesn't have such
| |
| | there. Meryl K. Evans is the Content
|
| resources, then there is software for
| |
| | Maven behind meryl.net who increases
|
| entering content to create a file with
| |
| | conversion rates by writing and editing
|
| the feed for posting on the site.
| |
| | content so organization can focus on
|
|
| |
| | their core business. She is the
|
| Most aggregators have exporting
| |
| | editor-in-chief of the eNewsletter
|
| capabilities so the feed can be shared
| |
| | Journal and Shavlik's The Remediator
|
| with others interested in the same topic.
| |
| | Security Digest.
|
